Bryan Gutierrez and Roger Holden

Just to be blunt, peptides are blowing up and there's so much misinformation it's wild — kids at my gym are asking me about them.

I'm the type of person that won't psychologically pressure you into something you don't need — and here's why that's rare in this space.

High-risk card processors will take 5–7% of your sales. I'd rather see you avoid that entirely.

Most people slap reviews on their peptide site — and that's exactly what gets your processor to drop you.

I left the coaching world pre-COVID to start a supplement brand — here's what I don't miss about training people.

If you just started lifting: creatine, pre-workout, protein, multivitamin. That's it, dude. Skip the rest.

A solid website runs $500 to $1,000. Anything more for what you're doing is overkill — I'm not trying to run you up.

The digital space is a big dick wave just like the supplement game — everyone says they're the best, it's all the same from the next person.

A buddy reached out about peptides the same day another friend in Colombia hit me about the exact same thing — peptides are everywhere right now.

$500 to $1,000 covers a solid site. The automation stack — emails, order routing — that's the layer you add when 200 orders a day breaks you.

With that being said, dealing with mushrooms or anything 'high risk' is silly — but there's specific language you have to avoid or you're done.

You're not under-supplementing. You're over-supplementing — the word is literally 'supplement,' not 'replacement.'

You don't need card processing for peptides yet — here's the workaround most sites are actually using.